PKR Birthday

PKR MARKS A STELLAR FIRST YEAR

London, August 17, 2007 – PKR has come a long way since its historic launch on August 17, 2006 with a bold promise to change the way online poker is played forever. In its first year almost a million players from all over the world have registered to play in the next-generation poker room, taking it from an upstart newcomer to an established player in the online poker scene in less than 12 months.

Despite launching as a stand alone operator (an option PKR chose in order to protect the integrity of the player experience by ensuring that everyone at their tables would get the full benefit of the game’s unique features) PKR was able to quickly establish a large player base thanks to strong word of mouth and a groundbreaking marketing campaign. Not even the untimely announcement of the Unlawful Internet Gambling Enforcement Act, a move that kept PKR completely out of the US market on the eve of its launch, could slow PKR’s growth as it exceeded all expectations through its first year of operations.

From a standing start PKR has established itself as a top 20 poker room with up to 7,500 players logged into the game concurrently and a total of $245 million bet in the game over the past year.

Heading into its second year, PKR’s phenomenal growth is showing no signs of slowing. PKR Marketing Director Simon Prodger said, “We’re very excited about our first year results and it’s definitely cause for celebration. But we have no intentions of resting on our laurels. PKR has set very aggressive growth targets for the next 12 months and we’re looking forward to even bigger and better things to come.”

PKR is marking its first Birthday by hosting a range of special events with $25K in extra prizes, including a freeroll for players who share the site’s August 17th birthday and a $1K added, $1 buy-in tournament for players who took part in the PKR beta testing programme prior to launch. Full details can be found on www.PKR.com.

PKR – a year in numbers

The state of play

PKR’s latest figures firmly establish PKR as a major player in the online poker industry. The latest figures show that as of August 16, 2007…

• PKR.com has received 12.785 million visits.
• PKR.com receives over 50,000 unique log-ins per day.
• Over 900,000 Players have registered on PKR.com.
• Up to 7,500 players have been logged in and playing PKR at once.
• $245,213,539.90 in bets have been placed on PKR.
• 870,554 real money Sit & Go’s have been played so far on PKR.
• 15,665 real money multi-table tournaments have been played on PKR.
• $32,119,224.53 has been won in tournament play on PKR.
• $269,095.67 has been given away in freerolls.
• A total of 160,773,844 real and play money hands have been dealt on PKR.
• 18,325 Posts have been made on the PKR.com forum

Hyper-growth

PKR’s emergence over the last year is nothing short of astonishing – from a standing start the company has achieved some amazing results and established itself as a major player in the online poker industry.

Number of visits to PKR.com

August 17, 2006: 1,153

August 14, 2007: 48,416

Number of multi-table tournaments played on PKR

August 17, 2006: 13

August 14, 2007: 78

Peak concurrent users on PKR on the day

August 17, 2006: 499

August 14, 2007: 6,742

Amount of money won in tournament prizes on PKR

August 17, 2006: $1,548

August 14, 2007: $242,912

Number of unique log ins to the PKR poker client

August 17, 2006: 2,765

August 14, 2007: 51,662

Total amount of money bet on PKR on the day

August 17, 2006: $2,591.48

August 14, 2007: $1,470,242.93

Demographics

PKR is highly popular with the coveted male 18-35 demographic, but has also proven it appeals strongly to a mass market audience that extends far beyond online poker’s traditional markets with its highly customisable, deeply interactive technology.

PKR by gender 828,918 PKR players are men (91.8%). 74,612 PKR players are women (8.2%).

PKR by country and UK region PKR currently has players registered in 236 different countries. The best represented are… 1. The United Kingdom with 199,605 players (22.1% of total). 2. The Netherlands with 145,962 players (16.1% of total). 3. Germany with 75,810 players (8.4% of total). 4. France with 68,133 players (7.5% of total). 5. Canada with 49,891 players (5.5% of total).

About PKR

PKR is a revolutionary new concept in online poker that aims to change both the way that online poker is played and perceived.

Featuring stunning real-time 3D graphics and a uniquely engaging and immersive gaming system, PKR brings an unparalleled and previously unseen level of realism to online poker.

Developed by some of the brightest stars in the video games and poker industries, PKR was founded in 2005 by President Jez San, one of Europe’s most respected technology entrepreneurs and the first person to ever be awarded an O.B.E for services to the computer games industry.